Social Media

Integrated Marketing as the key ‘Mantra’ for Enterprises Driving Success through Standardization and Alignment   In today’s hyper-connected world, where consumers are bombarded with countless marketing messages across various channels, it has become vital for enterprises to adopt a marketing approach that truly works! ‘Integrated marketing’ serves as a powerful ‘mantra’ that enables businesses to …

Integrated Marketing as the key ‘Mantra’ for Enterprises Read More »

In my two decades of diverse industry experience, I got acquainted and subsequently fascinated with Account Based Marketing, and since then I have been a student of ABM, trying to gain in-depth knowledge this approach of B2B/ Enterprise Marketing.