As India's passion for sports continues to rise, with fans watching the sports from the comfort of their homes, have you considered how to leverage this enthusiasm for your brand? Doodlezz’s sports advertising service on OTT platforms provides unmatched flexibility and precision in targeting. You can now tap into the excitement of live sports events and connect with fans nationwide. Whether it's football, rugby, kabaddi, or cricket, we tailor your campaigns to resonate with your target audience's interests. Our intelligent and location-based targeting ensures that your brand reaches the right audience, in their preferred language, maximizing engagement and impact.
With our comprehensive services and expertise in integrated marketing strategies, we empower brands to achieve their marketing goals. Our team is here to help you connect with Bharat and beyond.
Types of OTT Ads
Diverse Ad Formats
Using pre-roll, mid-roll, post-roll, banner, and overlay advertising to captivate audiences at several touchpoint
Strategic Platform Selection
Choosing among SVOD, AVOD, TVOD, and PVOD platforms based on your target audience and campaign goals
Device Optimization
Reaching viewers across smart TVs, smartphones, tablets, and streaming devices for maximum impact
Data-Driven Targeting
Using powerful analytics to identify and engage ideal audience segments
Creative Excellence
Developing compelling ad content that connects with viewers and drives desired actions.
Performance Measurement
Track key metrics to assess campaign performance and optimize for better outcomes time-to-time
End-to-End Solutions
Get entire OTT advertising services, including strategy, execution, and analysis for better ROI from campaigns
Doddlezz's data-driven approach, coupled with comprehensive solutions, delivers exceptional results, propelling enterprises to their goals and projections.
Types of OTT Platforms
SVOD (Subscription Video on Demand)
Viewers pay a recurring fee for unlimited access to a content library (e.g., Netflix, Amazon Prime Video)
AVOD (Advertising-based Video on Demand)
Content is free to viewers, with revenue generated through ads (e.g., YouTube, Pluto TV)
TVOD (Transactional Video on Demand)
Viewers pay to rent or purchase individual content (e.g., iTunes, Google Play)
AVOD (Advertising-based Video on Demand)
Content is free to viewers, with revenue generated through ads (e.g., YouTube, Pluto TV)
Types of OTT Devices
Smart TVs
Smart TVs include built-in streaming capabilities for easy content access.
Streaming Devices
Streaming devices, such as Roku and Amazon Fire TV Stick, offer broad platform access.
Mobile Devices
Mobile devices such as smartphones and tablets allow for portable viewing of OTT content which is one of the highest target audiences size-wise
Gaming Consoles
Gaming consoles, including Xbox and PlayStation, provide streaming services;
How does OTT Advertising work?
Audience Understanding
Identify the target audience's preferences and behaviours to plan campaigns
Content Creation
Creation of advertising that engages with the audience's interests
Platform Selection
Choosing the appropriate OTT platforms to reach the intended audience.
Ad Placement
Purchasing of Ad inventory through direct or programmatic purchases
Audience Targeting
Using data to target certain audience segments to gain better performance
Campaign Setup
Schedule Ad placements and establish refined campaign goals
Performance Monitoring
Track key metrics to measure campaign effectiveness
Optimization
Tracking critical indicators to determine the overall campaign efficacy
Reporting
Analyze campaign performance to strategize future strategies
Why Choose Doodlezz for Your OTT Advertising?
Data-Driven Strategies
Leverage sophisticated and advanced analytics to help optimize campaign performance
Comprehensive OTT Expertise
Benefit from an in-depth understanding of the OTT landscape to garner better target reach
Customized Solutions
Customized OTT advertising strategies to achieve target-specific goals for the brand
Proven Track Record
Showcase successful marketing and customer testimonials to leverage better trust on the brand
Full-Service Offerings
Comprehensive services, right from strategy to implementation to analysis we cover it all
Dedicated Support
Strong client partnerships and dedicated account management for your requirements
Measurable Results
Delivering targetable results and ROI for your business as planned
Benefits of OTT Advertising
OTT advertising with Doodlezz provides several benefits to firms looking to engage with their target audiences. OTT marketing can help brands achieve outstanding outcomes by utilizing data and technology. Take a glimpse of the several benefits:
Targeted Audience Reach
Target specific demographics, interests, and behaviours for OTT users
Measurable Results
Monitor and track key performance indicators (KPIs) to better campaign analysis
Increased Brand Awareness
Increase brand visibility to a larger audience to gain better reach
Enhanced Customer Engagement
Create dynamic ad experiences that foster deeper relationships and create better conversions
Cost-Effective
Effectively distributing advertising resources with accurate targeting
Cross-Platform Consistency
Delivering a consistent brand message across devices
Data-Driven Insights
Utilizing data-driven analytics to guide strategic decisions